Product packaging also has some basic principles


1. Applicable principles. The main purpose of packaging […]

1. Applicable principles. The main purpose of packaging is to protect the goods. Therefore, first of all, according to the different properties and characteristics of the product, the packaging materials and packaging technology should be selected reasonably to ensure that the product is not damaged, deteriorated, or deformed, and the packaging materials that meet the environmental protection standards should be used as far as possible; secondly, the packaging should be designed reasonably to facilitate transportation Wait.
2. The principle of beauty. Sales packaging has the effect of beautifying the product, so the design requires novel appearance, generous, beautiful, and strong artistic.
3. Economic principles. Under the premise of meeting the marketing strategy, the packaging cost should be reduced as much as possible.